Marketing and Communications Manager - Life Healthcare in Gauteng

Job Title: Marketing and communications manager

Function:
Management

Facility:
Life Eugene Marais Hospital, Tshwane

Introduction:
An exciting opportunity has arisen at Life Eugene Marais Hospital for a marketing and communications manager. This position reports to the hospital manager. The primary responsibility of the position is to deliver a marketing and communications service of uncompromising quality to all of the hospital’s key stakeholders.

Critical Outputs:
Build sound, productive working relationships with key stakeholders i.e. general practitioners and specialists, media and the community.
Generate statistics and reports from available hospital information in order to analyze referral patterns and build a knowledge base to inform strategies and plans.
Recruitment and marketing of specialists to general practitioners and community in order to grow referrals.
Develop and implement marketing and communications strategies and plans (aligned to the hospital business plan) aimed at key stakeholders in order to drive growth for the hospital.
Develop and implement of marketing and communications initiatives aimed at stakeholders including patients, potential patients and the local community at large.
Provide marketing and communications support to internal hospital stakeholders as well as corporate marketing and communications department.
Provide input into the marketing and communication budget and manage the function creatively within the prescribed budget.
Develop informative, brand compliant brochures, information leaflets and other branded marketing material to support marketing and communications initiatives.
Ensure that brand and corporate identity standards, policies and procedures regarding marketing and communication are adhered to throughout the hospital.
Manage media relations according to set corporate policy and guidelines.
Assist with enhancing the service to patients and clients from a communication / marketing point of view.
Be an agent of change and be able to communicate well, on behalf of management, with all major stakeholders.

Requirements:
A tertiary marketing, public relations or communication degree as well as proven management ability and experience in implementing and managing brand strategy is essential.
Furthermore, excellent interpersonal skills are critical, as productive relationships with stakeholders are important. Other competencies required are analytical thinking, strategy delivery, performance through people, attention to detail , excellent time management skills , the ability to work in a pressured and changing environment and computer literacy (Word, Power Point and advanced Excel e.g. pivot tables)
Must be able to work independently and use initiative to achieve set objectives.
Ability to process, analyze and interpret relevant statistics
Hospital experience in a marketing / communication role and proven track record in copywriting will be advantageous.
External candidates will be considered (Please note that candidates could be asked to complete a skills test)

Contact:
Nadia Matthysen
Hospital Human Resources Manager
Tel: + 27 12 334 2756
Fax: + 27 86 557 3138
Email: Nadia.Matthysen@lifehealthcare.co.za
Website: www.lifehealthcare.co.za

How to apply:
http://www.lifehealthcare.co.za/Careers/Careers/JobInfo.aspx?Vacancy_Id=11266&vVacancyAllDir=Asc&s_Categories_Id=5#JobInfo

Deadline: 29 May 2013